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Bekijk in PDF(opent in een nieuw venster)NEW IDEAS IN
PSYCHOLOGY
www.clsevier.com/locate/newideapsych
Pythagoreanism, meaning and the appeal to number
Henderikus J. Stam*
Department of Psychology, Universty of Calgary, Calgary, Alberta, Canada T2N 1N4
Available online 22 December 2006
Abstract
The threat of Pythagoreanism hovers over the appeal to quantification, despite Yanchar's and
Westerman's calls for a liberal, interpretive view of numbers. I discuss their articles by agreeing that
the distinction between qualitative and quantitative methods is of limited utility, by noting various
versions of interpretation in their articles, and by pressing the need to address questions of
measurement. Without a coherent measurement strategy, the use of numbers remains at best
ambiguous and at worst arbitrary. Although disagreeing with a number of issues in their respective
positions, I welcome this opportunity to consider the broader question of measurement and its place
in psychology.
© 2006 Elsevier Lid. All rights reserved.
PsychINFO dassfication: 2630; 2260
Keywords: Methods; Quantitative; Qualitative; Functionalism
2
$,
Book
In his history of metaphysics, Aristotle noted that the Pythagoreans believed that
number was the first principle. For the Pythagoreans, according to Aristotle, thought that
the elements of numbers were the elements of all things; the whole of heaven is numbers.
The accusation that one 'partakes in Pythagoreanism meant, in antiquity, that one was a
member of the mystical cult associated with Pythagoras and his cosmology of the
mathematical universe. Contemporary accusations of Pythagoreanism, however, are more
circumspect (and less likely to endanger one’s life); my colleague Charlie Martin recently
referred to Pythagoreanism as that tendency of “limiting basic physical descriptions to
*Tel.: + 1 403 220 5683; fax: + 1 403 289 5570.
E-mail address stam@ucalgary.ca.
0732-118X/S-sce front matter © 2006 Elsevier Ltd. All rights reserved.
doi:10.1016/j.newideapsych.2006. 10.002
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Bekijk in PDF(opent in een nieuw venster)statistical or probabilistic claims concerning purported states’’ (Martin, 1997, p. 218), or
worse, ‘‘an ontology of pure ‘probabilifyingnesses’’’ which consists in disembodied
probability bundles.1 Martin’s worry about dispositions is not an issue here (at least not
explicitly) but I bring up the question of Pythagoreanism because in debates on
quantification we can quickly lose sight of the ontological problems that bedevil us.
Michael Westerman and Stephen Yanchar have done us a great service by bringing a
range of issues up to date. Their work has helped clarify these matters further and I expect
this will be a useful entry for further debate and discussion. Hence, on that score alone I
am grateful for the opportunity provided me to raise a number of vexing issues and
concerns and I hope these will lead to a fruitful dialogue. I appreciate that Westerman’s
and Yanchar’s articles are not identical even if, for the sake of argument, I will often treat
them as if they advocate a similar position. I hope I will not do damage to their respective
cases in doing so.
The debates that have exercised many psychologists for the better part of several decades
are summarized here under the rubric of the tensions between qualitative and quantitative
methods and the necessity of interpretation. Like Fisher (2003a, 2003b), Westerman and
Yanchar wish to make a connection between hermeneutics and mathematics. As
qualitative procedures come to find a stable home in the social sciences more generally,
and in psychology in particular, it is extremely valuable to remind ourselves what we leave
behind when we commit ourselves to qualitative methods and psychology’s version of
Pythagoreanism. In this brief comment I wish to summarize what I take to be the most
important elements of Westerman’s and Yanchar’s articles and then discuss three areas of
concern: the qualitative–quantitative distinction, the problem of interpretation, and the
question of measurement. I will conclude with a brief reflection on theory.
Yanchar (2006) argues for a new approach to quantitative research, an approach he calls
‘‘contextual-quantitative inquiry’’. It is premised on the following argument: ‘‘there is no
convincing reason to reject this possibility out of hand, that some quantitative strategies
can provide useful resources for qualitative researchers, and that new forms of
quantification can be adapted or developed to support this work’’ (Yanchar, 2006). I
will call this the weak form of the argument for a contextual-quantitative inquiry, more on
this later. Yanchar’s position is acknowledged as hermeneutic, that is, he is concerned with
the experiential and practical aspects of human life and the central importance of human
agency. He is also troubled that interpretive movements in psychology have aligned
themselves with qualitative methods almost exclusively and rejected quantitative positions
out of hand. This is because those committed to alternative positions have criticized
traditional experimental research for its problematic assumptions and the methods
attending this research have been viewed by these critics as equally problematic. Yanchar
argues that those committed to alternative views have committed themselves to a ‘‘twoparadigm’’ view of psychology, a qualitative and a quantitative position (although he does
not name anyone specifically here I believe this argument may function more as a strawperson argument in these two articles). Yanchar sees quantification as potentially useful to
alternative, particularly hermeneutic paradigms. He is not advocating what is sometimes
called the ‘‘mixed-methods’’ approach to research that encourages ‘‘the eclectic use of
whatever method or methods seem to best address particular research questions in
Martin is concerned with the ontology imposed on us by Pythagoreanism. Michell simply defines
Pythagoreanism as a belief among scientists that all attributes are quantitative (Michell, 1999).
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Bekijk in PDF(opent in een nieuw venster)context’’ (Yanchar, 2006). He resists this approach because it is not clear what criteria one
might use to evaluate mixed-method studies, incompatible methods may yield
incompatible results, and standards of rigor may be biased against methodological
possibilities. He also argues that quantitative research has been neglected by alternative
positions because practitioners of alternative views have been preoccupied with critiquing
traditional views of science and quantification in the name of defending their own
positions.
Contextual-quantitative inquiry then is, for Yanchar (2006), possible for three reasons:
first, because certain aspects of human experience ‘‘can be meaningfully interpreted in
terms of magnitude or frequency, the relevance of which bears directly on the social,
moral, practical, and spiritual fabric of people’s lives.’’ Second, new quantitative strategies
could be developed to investigate complex human experiences and, third, existing strategies
could be reinterpreted. Finally, Yanchar (2006) argues that we should develop an
alternative view of quantification, namely, one that emphasizes a shift ‘‘(a) from selfcontained variables to dynamic modes, (b) from measurement to interpretation in context,
(c) from internal validity to trustworthiness, and (d) from generalizability to transferability.’’
Some preliminary comments are in order first. I referred to Yanchar’s view as a ‘‘weak
view’’ to distinguish it from what could have been a strong view on quantification, namely
the claim that the end of research is the eventual quantification of studies and phenomena
for purposes of precise research, the aim of which is the explication of causal statements.
Yanchar does not go down this road and qualitative research is not merely a preliminary to
further quantitative research. On this view, quantitative studies are deemed useful with the
caveat that ‘‘they can be interpreted, or reinterpreted, to fit within a contextual,
interpretive framework’’ (Yanchar, 2006).
Westerman’s article attends to this problem in a slightly different way. He argues that a
better view of quantitative research is to see it as inherently interpretive. This is true
regardless of the kind of quantitative research in question, correlational, experimental, and
so on. Furthermore, even critics of ‘‘positivism’’ do not see this interpretive aspect of
quantitative research. The position advocated by Westerman, a hermeneutic perspective on
practices, virtually demands the acceptance of quantitative methods.2 Since the ‘‘understanding of psychological phenomena is irreducibly interpretive’’ (Westerman, 2006), and
quantitative measures rely on interpretation, they are not mutually exclusive (although this
argument I believe is not clearly made due to multiple meanings of ‘‘interpretation,’’ more
on this below). Furthermore, Westerman argues that we can never fully ‘‘know’’
psychological phenomena, that is, our knowledge is always incomplete. He suggests a
number of examples that demonstrate the interpretative nature of quantitative research,
including research on ‘‘relational codes’’ (Westerman, 2006; e.g., observing patients in
psychotherapy) and experiments (e.g., where the participants are ‘‘genuinely involved’’ in
some activity). The theoretical frame espoused by Westerman (2006) is what he calls a
‘‘participatory approach’’ and a ‘‘participatory framework,’’ not to be confused by what
has long been known as ‘‘participatory action research’’ derived from Lewin’s social
psychology. Westerman (2006) means by a participatory approach ‘‘key features of
Westerman’s notion of practices is inspired by Wittgenstein. See Maraun (1999) for an alternative take on the
problem of measurement inspired by Wittgenstein.
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Bekijk in PDF(opent in een nieuw venster)theories that treat the person as involved in practical activities from the outset’’ where the
literature on ‘‘scaffolding’’ provides a good illustration.
I think Westerman’s view is also a weak view on the use of quantification. The argument
insists only that quantification shares with hermeneutics a necessary interpretive moment.
It does not insist that quantification is necessary to hermeneutics or that a hermeneutic
perspective on practices can only be furthered quantitatively. On this count then I see
both Westerman’s and Yanchar’s articles as generally encouraging quantification without
the insistence that characterizes most mainstream experimental research traditions. It
simply encourages us not to reject quantitative data out of hand, in the same way that we
use, for example, results from opinion polls to inform our discussions of political issues
even as we know that this data may be incomplete, partial or ‘‘unscientific’’ to unknown
degrees.
1. Qualitative and quantitative
Westerman and Yanchar also offer a useful corrective to the often-implicit dichotomy
that pervades the literature on methods. The qualitative–quantitative distinction is
unhelpful, having served more as a rhetorical ploy to denigrate qualitative (or
alternatively, quantitative) work than to actually mark out a genuine difference. Both
Westerman and Yanchar make this point, recognizing that qualitative research is often
associated with forms of critique of traditional versions of psychology, but need not
necessarily be opposed to quantification (see also Essex & Smythe, 1999; Michell, 2003).
How did we come by this awkward dichotomy in psychological research (a dichotomy
that has its parallel in neighboring disciplines such as sociology)? In part, this dichotomy is
a legacy of the post WWII extension of experimentation into all areas of psychology (see,
e.g., Morawski, 1988; Stam, Radtke, & Lubek, 2000) and the downgrading of nonexperimental methods as epistemologically inferior. By the 1960s, methods books routinely
qualified experimental methods, and their associated quantitative procedures, as superior
to those of qualitative methods largely on the basis of the advantage of experimental
methods in explaining ‘‘causes.’’ This dichotomy was deeply embedded in the gradual
standardization of experimentation that followed. In addition, the application of ‘‘smallsample’’ statistical testing procedures in psychological research became widely prevalent in
the 1950s. The first statistical textbooks to promote these methods came into being at the
same time as ‘‘tests of significance’’ became widely used in the psychological literature (see
Halpin & Stam, 2006, for a brief overview). By 1960 these tests of significance had become
a standard feature of psychological research and graduate training. By 1960, however, the
first critiques of significance testing appeared in the literature and these have not abated
(see Nickerson, 2000, for an overview). Among these is the realization that significance
testing is a hybrid of two opposing theories; those propounded by Fisher on the one hand,
and Neyman and Pearson on the other. Fisher saw an inductive role for the experiment,
whereas Neyman and Pearson were interested in inductive behavior. By 1960 these two
approaches were regarded as the major antinomy within frequentist (i.e., non-Bayesian)
statistics (Halpin & Stam, 2006). Fisher and Neyman did not compromise their original
positions, and the distinction between their theories has persisted in mathematical
statistics. Thus, the adoption of statistical testing by psychological researchers was not a
straightforward matter in so far as statisticians simultaneously propounded two
incommensurate approaches to statistical testing that were combined in psychology’s
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Bekijk in PDF(opent in een nieuw venster)hybrid version of significance testing. The application of numbers to experimental results
in psychology was dogged by controversy from its very inception.
This unique combination of experimental design with tests of significance, developed
largely within psychology, gradually came to be known as the experimental method. That
it is only one possible method among a great many is now obvious to anyone with
knowledge of the development of methods in neighboring sciences, or in psychophysics for
that matter. Hence, when we support the use of ‘‘quantitative methods’’, it is important to
determine just what is meant. The development of quantification in psychology is anything
but straightforward and the problems associated with the development of tests of
significance are themselves fraught with difficulties. Calling for quantification then means
being clear on what one is not wishing to re-introduce, namely a series of mistaken views
that have persisted into contemporary versions of psychology. On this count it was not
always clear to me what kind of quantification either Westerman or Yanchar had in mind.
Was it the application of numbers to objects and events alone, or do they advocate the use
of null-hypothesis significance testing methods as part of a hermeneutic enquiry?
The qualitative–quantitative distinction is not only an artificial distinction, then, but is
also not particularly helpful in identifying appropriate methods for particular research
problems. The vast array of disciplines and approaches that now go by the name of science
are clearly not wedded to single methods. Indeed, scientific fields or areas of investigation
are themselves the unique formulation of problems that require solutions with methods
developed to find answers to those problems. It is impossible, for example, to imagine the
development of the field of biochemistry without chromatography, that technique
developed in the early 20th century to determine the identity and concentration of
molecules in a mixture. It would be irrelevant to ask if this is a qualitative or quantitative
procedure, just as it would be irrelevant to ask if the Krebs cycle is qualitative or
quantitative in nature. It is just the wrong kind of question, in part because the qualities in
question are known and their quantitative relationship to one another is crucial for
understanding the qualities involved.
Psychophysics more closely resembles these processes in psychology. Psychophysicists
from the time of Wundt forward have attempted to develop mathematical techniques that
appear to capture the major systematic features of human perception. Whether in the form
of Fechner’s law, Stevens’ power function, Signal Detection Theory and so on,
psychophysical calculations attempt to articulate precisely the relationship between
perceptual experience and the nature of the physical stimuli in question. Note, however,
that the perceptual judgments provided by research participants are not of the same order
as those in, say, Newton’s second law of motion (F ¼ M A). For example, Fechner’s
psychophysical law (R ¼ k log S) serves an analytic purpose even as it does not provide us
with the certainty of Newton’s law. By showing that the magnitude of a sensation is a
linear function of the intensity of a stimulus, the researcher is able to pursue precise
relationships, as has in fact been done for over 100 years. Certain predictions from the
psychophysical law allow the researcher to pursue further questions, refine the relationships for different sensory domains, determine their limits, and so on (Robinson, 1985).
Despite this precision, however, the psychophysical law has no direct physical relationship
to the sensory organs. As we move further away from perceptual research into the broader
realms of human psychology, the use of the word ‘‘law’’ becomes a simple heuristic for a
set of relationships that, at best, bear some ordinal relationship to each other. Consider,
for example, Teigen’s (1994) discussion of the Yerkes–Dodson law.
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Bekijk in PDF(opent in een nieuw venster)The question of which qualities are important and which quantities are to be measured
then are not determined by the methods; normally we expect the methods to follow our
scientific problems, not lead them, for that would be the proverbial dog wagging the tail. It
is high time then that we abandon the dichotomous use of qualitative versus quantitative
and I think both Westerman and Yanchar are correct on this point. But this merely raises
the most obvious of questions, just how does one determine when to apply numbers to
phenomena? I will address this question of measurement momentarily, first a brief
interlude on interpretation.
2. Interpretation
If methods follow problems of interest, as they generally do in the sciences (with certain
exceptions), then interpretation must surely be crucial for the case that Westerman and
Yanchar wish to make. First, I want to note my agreement with the authors on raising the
question of interpretation, for in important ways it clarifies the question of methods.
However, I see at least two versions of interpretation that seem to run through their
respective articles. On the one hand, interpretation is meant in the context of a hermeneutic
position, one that privileges lived experience and the understanding of life from the
sympathetic position of our own historical, unfolding experience. On the other hand,
there are times when it appears that ‘‘understanding’’ is to be viewed in a rather ordinary
way. For example, I understand in a quite straightforward way why children might visit
a museum, what numbers referring to their preferences might mean in such a context,
and so on (see Westerman’s article). Likewise I also understand Yanchar’s description
of construct validity and content validity and how it could still be of use within a
contextual interpretation. But the example given, the fluctuation of a ‘‘person’s action
or ability’’ from ‘‘one situation to another’’ is rather mundane and does not require
some hermeneutic account of understanding or meaning. This strikes me as a far distance
from the richer question of understanding in hermeneutics implied by the work of
Charles Taylor, Paul Ricoeur, Merleau-Ponty, and others whose work has infiltrated
deeply into psychological hermeneutics. I had difficulty connecting the use of quantitative
methods with the more interesting and rich tradition of hermeneutics that the authors take
to be their theoretical account for it was never made clear just what difference a
hermeneutic position might make. That is, most of what Westerman and Yanchar discuss I
took to be uncontroversial with respect to interpretation. I will try to explain this by
referring to a general scientific context where interpretation in this mundane sense is taken
for granted.
All science is interpretive in at least the ordinary, background sense I referred to above.
Indeed, even the logical positivists (or logical empiricists) were aware of the interpretive
nature of quantification.3 Carl Hempel (1966, p. 88), one of members of the Vienna Circle,
argued that theoretical terms were to be understood by ‘‘interpretative sentences’’ (1966,
p. 88) although he meant by this something quite precise, namely a pretheoretical or
3
Both Westerman and Yanchar refer to ‘‘positivism’’ as if it was a single philosophical position. Psychology,
however, adopted a kind of late 19th century Machian positivism (emphasis on observation) and save for a few
behaviorists, was largely aloof to developments in logical positivism, to psychology’s detriment. Had psychology
remained aware of these developments it may have been quicker to abandon its singular emphasis on a single
experimental model following WWII (cf. Smith, 1986).
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Bekijk in PDF(opent in een nieuw venster)‘‘antecedently available’’ vocabulary. In discussing the problem of operational definitions
that provide the necessary pretheoretical terms, Hempel noted that
the conception of the terms of a theory being individually interpreted by a finite
number of operational criteria has to be abandoned in favor of the idea of a set of
bridge principles that do not interpret the theoretical terms individually, but provide
an indefinite variety of criteria of application by determining an equally indefinite
variety of test implications for statements containing one or more of the theoretical
terms (1966, p. 100).
Furthermore, in explaining the actions of agents (as in the case of psychology) Hempel
argued that one needs to know something of the motives and beliefs of that agent, not only
the agent’s behavior or physiology. Interpretation in this latter sense means merely
knowing something about the agent in question, but this is hardly straightforward, a
problem Hempel sidesteps. The term ‘‘pretheoretical’’ does not solve the problem for
Hempel, of course and opens up the vexing problem that our skills and capacities as
members of some human community makes the explication of pretheoretical knowledge
in psychology indefinitely open. (I say indefinitely open rather than infinite because we
are bounded by our bodies and our location as apt participants in a particular version of
social life.)
The dilemma then is as follows: interpretation is widely acknowledged, even by the
logical positivists as a necessary component of scientific theory building and testing. They
argued that the problem of the open-ended nature of interpretation and the limitless
foundations to an interpretive enterprise was amenable to a solution that did not appeal to
metaphysics. That is, it was possible, in principle, to specify the meaning of theoretical
terms through the precise use of pretheoretical or bridge principles. The spectacular demise
of logical positivism seems like so much history, although it is important to remember why:
the underdetermination of theory by data cleared the way for a thorough re-evaluation of
the scientific enterprise followed by what was called holism, namely the view that our
theories do not confront the world piecemeal but rather as a whole. Adjustments can
always be made elsewhere in the system when we find that our results fail to confirm a
favorite hypothesis. As a consequence, science is thoroughly interpretive. The question
then is, how does empirical adequacy continue to rein in an otherwise limitless and open
science—a question that has continued to preoccupy those in the philosophy and sociology
of science. Regardless of how one answers this question, that is, with a version of
pragmatism, instrumentalism or otherwise, the open and interpretive nature of science is
not in question.
Both Westerman and Yanchar as I have already noted, are committed to more profound
notions of interpretation than that implied by the more mundane sense of interpretation
and they argue that their views on psychology are informed by a rich tradition of
hermeneutics committed to notions of agency and lived experience. I share these
commitments, in part, for I agree that psychology has been impoverished by a narrow
functionalism that does not take seriously the most compelling and historically important
features of human life. Yet I do not see how their theoretical commitments have need of a
connection with a particular form of research, whether it involves quantification or not.
What I have called the weak version of their argument is simply the case that quantitative
methods can be consistent with hermeneutic accounts of human action, what Yanchar
calls ‘‘contextual-quantitative studies’’ and what Westerman has labeled an ‘‘explicitly
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Bekijk in PDF(opent in een nieuw venster)interpretive quantitative research.’’ But quantitative methods and approaches are also
consistent with traditional behaviorist research, cognitive functionalist versions of
research, so-called humanistic research, neuroscience studies, psychophysics, clinical trials
of psychotherapy, and so on.
I am not arguing that a hermeneutic psychology is explicitly opposed to quantification—
this could be construed as anti-hermeneutic in the first instance. Nor am I arguing that
numbers have no place in a hermeneutic or broadly interpretive analysis. What is missing
from Westerman’s and Yanchar’s articles is an account of just how quantitative research is
especially important, or just relevant, to their interpretive versions of psychology. I realize
that this is a matter that might take more than an article or two to describe but I found the
absence of detailed examples in their articles telling. Without such examples it was difficult
to know what a hermeneutically inspired quantitative study might look like. I suspect that
this is due to another vexing issue, namely the nature of measurement.
3. Measurement
The most important issue that these articles can bring to light is the need to clarify the
question of measurement. This, rather than quantification, seems to me to be the problem
at the core of the issues raised by Westerman and Yanchar. Yanchar (2006) is clearly aware
of this as he remarks early on in his article that he is not interested in smuggling in the
‘‘quantitative imperative’’. My worry is not that he is smuggling it in through the back
door but rather that it is walking in through the front door, head held high. Perhaps this is
an unfair criticism, but in the absence of clear examples of just what the approach
advocated looks like, I find it hard to avoid this conclusion.
Yanchar uses the term as defined by Michell (1999, 2000); it refers to Michell’s critique
of the notion that measurement is necessary for a discipline to be scientific. It is derived
from his fundamental disagreement with the practical syllogism, that ‘‘all science is
quantitative; psychology aspires to be a science; therefore, psychology must be
quantitative’’ (Michell, 1999, p. 39). Neither Westerman and Yanchar take this view
explicitly since they argue for an acceptance of quantitative methods alongside qualitative
methods. However, the issue is not settled on this score, for what is it that is being
quantified? The very act of counting is not measurement. The kinds of examples provided
by Westerman and Yanchar, such as ‘‘the number of times a student tries before giving up
on a task’’ (Yanchar, 2006), or that of museum exhibits and the preferences that are
equally interesting to girls and boys (Westerman, 2006), are not clearly measures of
anything so much as they are the application of numbers to events. As Michell has argued,
whether in fact something is measurable is itself an open, empirical question. Since much of
what constitutes measurement in psychology consists of frequency data, measurement is
assumed, not given. For Michell (1999, p. 17), the issue comes precisely to this question:
measurement exists only when there are ‘‘real numerical relations (ratios) between things
(magnitudes of attributes), and not the attempt to construct conventional numerical
relations when they do not otherwise exist.’’
It is obvious that the critique of the quantitative imperative puts into question the
measurement practices of most of psychology. However, most researchers who advance
and defend qualitative methods do not in fact have a sophisticated argument about the
nature of measurement in mind; this problem rarely plays a role in writings on qualitative
research. Instead, their arguments are concerned with preserving the integrity (however
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Bekijk in PDF(opent in een nieuw venster)defined) of experience as well as preserving a language or narrative that is minimized or
diminished in quantitative research. Indeed, the argument is often an ethical one;
participants in quantitative research not only lose their ‘‘voice’’ but their uniqueness is
replaced by the researcher’s perspective, the ‘‘view from nowhere.’’ Nonetheless, if we are
to return to a tradition of quantitative research to supplement or advance the questions
brought to bear by qualitative research as Westerman and Yanchar propose, then it
behooves us to be explicit about what it is, if anything, we are measuring. To simply adopt
a liberal view on quantification because it is not explicitly opposed to qualitative traditions
is not an in principle adoption of genuine measurement so much as it is a return to
counting strategies that, in the long run confuse the issues. Hence, quantification is fine, so
long as you are indeed measuring entities that are quantifiable. This is further confused in
psychology, however, through the convention of creating variables in an ad hoc fashion.
The questions here are complex and I can only touch briefly on the major themes. The
extensive use of variables in psychology creates the possibility for assigning numbers
without regard for things. It allows the probabilifyingnesses of psychology to proceed
through a process of abstraction. When we create two groups, even if those groups have
natural members such as the girls and boys visiting Westerman’s hypothetical museum, we
collect numerical responses from those two groups and compare them. The measures
compared are aggregates and hence cannot be brought to bear on any individual in those
groups except in the most generic (and hence abstract) way. The aggregate, the variable to
be explained (e.g., ‘‘interest in exhibits’’), has an abstract relation to the individuals who
contributed to the numerical value of that variable.4 As such, we can multiply the number
of variables indefinitely since they are created by the experimental setup and are not
features of the world in the way a neuron or a rock might be—that is, we have not justified
our measurement by demonstrating that our object of interest (preferences) are indeed
quantifiable. We could measure many different versions of ‘‘interest’’ (e.g., interest in
modern art, interest in sculpture, interest in the museum’s tour guide, and so on) by simply
modifying a single question on a questionnaire. In each case we would create a new
variable, we could intercorrelate these with other measures, determine their reliability and
validity, and so on. We could even discuss their interpretive relation to one another. But
since they are not true ‘‘measures’’ they never refer back to some concrete feature of the
world; instead they are abstract functional entities that serve the ends of the research.
The solutions to such problems are complex and can be recovered in theories of
measurement such as conjoint measurement theory (seriously solving the question of the
assignment of numbers to objects and specifying the degree to which this assignment is
unique). The history here is lengthy (cf. Fisher, 2003a, 2003b; Luce, Bush, & Galanter,
1963). Of course, one may settle for the consensus that assigning numbers to things is
‘‘arbitrary’’ and conduct business as usual; a time-worn strategy in the social sciences. But
it is precisely this ‘‘business as usual’’ that has led many researchers to abandon the
practice of assigning numbers to events and then treating the aggregates derived from
those numbers as genuine quantitative representations of the things themselves. The
interpretive problems associated with the failure of psychology to take measurement
seriously are legion. Imagine a world where we each developed our own measures of length
or temperature (in fact, a problem that bedeviled the pre-industrial world). At what point
do we realize we are no longer talking about the same ‘‘thing’’? How is this different from
See Danziger (1990) for a history of this development.
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Bekijk in PDF(opent in een nieuw venster)the multitude of personality ‘‘measures’’ that exist in the literature (notions of reliability
and validity notwithstanding, since these only prolong the search for common measures
without resolving the fundamental dilemma)?
That some researchers have turned to ‘‘qualitative research’’ does not mean there is a
necessary divide between quantitative research and qualitative research (even if a rhetorical
divide exists). Qualitative research (itself not a single kind of research strategy) is one way
of reproducing in research format the kinds of crucial features of life about which one
wants to know something important. But one could easily call this something else; it is
research in the sense that one seeks to uncover formalities, regularities, qualities, natures,
kinds, types, sorts or categories of existence, being or life that are of interest both to the
participants as well as the researchers in question. It is not just something that is opposed to
quantitative measures. In short, without having solved the measurement problem, the
nature of quantitative research is often ambiguous.
4. Theory
I am certainly not alone in suggesting that there is no easy solution to the dilemma
created by quantification in psychology. In addition, sometimes the movement to adopt
qualitative methods has led to new and different problems, equally intractable. After all, it
is not method that is at fault if one’s theoretical frame and observational capacities are not
capable of distinguishing meaningful features of the world. Many, but not all, qualitative
researchers are concerned about meaning, agency and the moral dimensions of human life
and cannot see a way to capture those in the framework of traditional methods. However,
poor theorizing and badly considered research is not much of an improvement over the
blind adherence to quantitative methods. Loosely constituted qualitative research, where
qualitative often means no more than ‘‘what someone has told me’’, can be just as
confusing as poorly designed experimental research and, at worst, leads to a form of
academic journalism.
On the other hand, there are very complex research programs that have been developed
out of alternative theoretical conceptions. Genuinely considered phenomenological
research is not only possible, but widely practiced as the work of Amedeo Giorgi and
others has shown. Conversation analysis was originally inspired by Garfinkel’s
ethnomethodology (Garfinkel, 1967) and has spawned fruitful, intricate, as well as
applied, forms of research that continue to mature.5 Beginning with the work of Harvey
Sacks, its offshoots in the form of discourse analysis have led to entirely new lines of
research, new journals, and new research communities. Indeed, to choose one example out
of this tradition would be impossible given the vast network of researchers now working in
this field. Other examples include ethnography in the sociology and anthropology
traditions as well as a wide range of participant observation strategies.
All research, for it to be research of some consequence, requires the development of
theoretically viable positions that guide the interests of the investigators. Methods in this
respect are secondary, although methods can indeed become attached to an entire research
program such that a phenomenon becomes firmly linked with a method (e.g., paired
associate learning; personality scales and the five-factor theory of personality; galvanic
For the sake of argument I have simplified the relationship between Garfinkel’s theory and conversation
analysis. Naturally, a more fulsome account is required to trace the influences on conversation analysis.
Pagina 11
Bekijk in PDF(opent in een nieuw venster)skin response). Could we even think of ‘‘factors’’ of personality without the use of
personality inventories and factor analysis? Communities of investigation, or ‘‘epistemic
cultures’’ in the words of Knorr Cetina (1999), have agreed upon ways of knowledge
construction. It brings me to my final concern: the power of science has been, in part, a
power of social relations. It is the possibility of inter-laboratory cooperation as well as
competition that has spawned its successes. Without a network of cooperation on
foundational issues, competition and hence the advancement of broad research programs
becomes extremely difficult. The debate on qualitative/quantitative methods threatens to
continue in its fragmented and limited scope, skirting about the margins of psychology
with minimal constraints—it is a good example of a debate without foundations. Without
some fundamental agreement on questions of theory it is unlikely that this debate will
come to any conclusion soon, unless sheer cognitive fatigue wins the day. A consequence of
this dichotomy is that there is little movement out of this conundrum; merely investigators
going their own way and following independent paths of inquiry that have little to do with
each other. It is not the case that we need to either resolve or eliminate the debate and the
dichotomy by fiat; the dichotomy is just not helpful. The real question remains: if we are to
use numbers or qualities in our research then we must have good reasons for doing so; what
are these? And the one does not, ipso facto, rule out the possibility of using the other.
In one of the works attributed to Aristotle (1984, p. 1868), Magna Moralia, he argues
that Pythagoras ‘‘attempted to speak concerning virtue, but he did not speak correctly for
bringing virtues into correspondence with numbers, he did not make any distinct’’. Virtues
are indeed beyond number since it is doubtful that they can be shown to be genuinely
measurable. We should reject the temptation of Pythagoreanism for so long as the allure of
numbers are aligned with the reigning ethos of scientism, the costs are simply too high.
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